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MBA


AD-Mad Show

Express Your Creativity



GTU ZONAL EVENT

Min/Max Members : 3/4

Maximum groups : 25
Venue: A 105

1st Prize: ₹2000
2nd Prize: ₹1500

Coordinator: Dhaval Majithiya (7778792462)
Co-Coordinator: Pinkal Janshali (7778792462)



Description

Ad Mad Show” provides a platform to young buddies to showcase their talent & creativity by designing & performing drama, jingles logo etc.


Task

Round 1 (Elimination round)                                                   (Total 100 marks)

  • A written test will be conducted of 30 minutes. (25 Questions)

  • Questions will be related to

  • Various forms of advertisements

  • Advertising companies

  • Effects of advertisements

  • Themes of advertisements

  • Persons involved in creation of advertisements

  • Various advertising agency.

  • No cell phones & electronic gadgets will be permitted to use.

  • If there is tie between two teams, then extra questions will be asked, based on the performance of this, one team will be selected.

  • Result will be announced after 15 minutes from the written test. + 4 will be awarded for every right answer and - 2 will be for wrong answer.

  • Top 8 teams based on the written test score will go to the Second round.

Round 2 (Dekho Sunno Aur Pehchano)                              (Total 90 marks)

  • Total 08 teams will enter in this round.

  • This round is divided in two phases. In first phase, every team will be asked fixed questions and in second phase the buzzer round is there.

  • It includes identification of company name, product name, and brand name from various Banners, Logos, Spoke characteristics and punch lines through PPT presentation and various Audio Video Visuals. There will be 8 compulsory questions and 2 buzzer questions will be asked in each segment.

  • Each questions carry + 5 marks for right answer. In compulsory questions no negative marks are there. But in Buzzer round and - 5 will be deducted for every wrong answer.

  • Top 04 teams will go for the final round

Round 3 (Dramebaaz)                                                                (Total 100 marks)

  • Total 4 teams will enter in this round. Total 30 minutes will be given to participant for designing their advertisement.

  • Maximum 5 minutes will be given to each team for presenting their designing as well as drama.

  • It includes designing of Brand name, Jingle & performing a Drama based on given list of Products/Services/Theme.

  • No cell phones & electronic gadgets will be permitted to use.

  • No props will be given to participants; participants themselves have to manage additional or extra props.

  • Every group member has to actively participate during their advertisement performance.


Rules
  • Min 3 & max 4 participants per team are allowed

  • There are total three rounds. 1st round would be an elimination round. In second round, teams have to identify company name, product name or brand name. This round contains fixed questions to each team as well as buzzer round. Only Buzzer round contains negative markings.

  • No cell phones & electronic gadgets will be permitted to use.

  • Every group member has to actively participate during their ad. Drama performance.

  • In whole event, judges’ decision will be final, irrevocable and binding to everyone.

  • Judging will be done by external judge for round 3.

  • Decision made by the external judge will be final and acceptable in any cases. The decision of the judge will be final and the rules may vary for the successful completion of the event.

  • Certificate of participation will be given to all participants.


Judging Criteria
  • Brand name & Jingle
  • Coordination

  • Acting and Humour

  • Relating to Product/Service/Theme

  • Delivery of message


Prize and Certificate Details
1.1st Winner (Prize Money + Certificate)
2.2nd Winner (Prize Money + Certificate)
3.3rd Winner (Certificate)